10 Reasons Why You Should Switch to Bluesky From X

Note: This post explores 10 reasons why you should switch to Bluesky from X. The sole purpose of this post is knowledge sharing and has nothing against anyone, nor is it sponsored by Bluesky. It’s a general piece of information to help users understand Bluesky and easily switch from X.

Ever since Elon Musk took over Twitter and rebranded it as X, the platform has changed drastically. From paywalled features and algorithmic chaos to an increase in bots and toxic content, many users feel like it’s no longer the place it used to be. 

This has led to a mass migration to Bluesky, a rising alternative that prioritizes decentralization, user control, and a better social media experience.

But is Bluesky really worth the switch? With 33 million users and counting, it’s quickly becoming a serious competitor.

If you’re completely unaware of the situation with Bluesky, this article will help you graduate with all the information you need. And yes, we will give you 10 reasons why you should switch from X to Bluesky!

What Is Bluesky?

Bluesky started as a Twitter-funded side-project back in 2019. 

Jack Dorsey, Twitter’s co-founder and former CEO, aimed for Bluesky to be a decentralized social network. The idea was to build a new platform that gave users control over their data, content, and how they experience social media.

After years of development, Bluesky officially launched in 2023 as an independent platform. 

It’s built on the AT Protocol, an open-source system that allows users to move their accounts and content across different services without losing their identity. Unlike X, which is run by a single company, Bluesky’s decentralized nature means no one entity can control the platform’s direction.

Since Elon Musk’s takeover of X, Bluesky has exploded in popularity. 

What started as an invite-only platform has now become a serious competitor for X. It offers a familiar social media experience—text-based posts, replies, and reposts—without the frustrating changes that have made X difficult to use.

Bluesky vs. X

At first glance, Bluesky looks a lot like Twitter/X. The layout, the way posts appear, and how users interact all feel similar. But beneath the surface, the two platforms couldn’t be more different.

X is now heavily driven by algorithms, paywalls, and interference from the platform’s owner. Features that were once free are now locked behind a paywall. Content discovery is often frustrating due to engagement-based ranking. 

You will mostly see controversial and viral posts rather than ones relevant to you.

Bluesky, on the other hand, is designed to give users control over their experience. Instead of one algorithm deciding what you see, Bluesky allows users to choose their own algorithms, customize moderation settings, and own their data. 

It’s a social media platform built for people, not profit.

If you’re wondering whether you should make the switch, here are 10 reasons why Bluesky might be the better of the two microblogging sites.

1. No Corporate Control

Bluesky isn’t run by a single top management person. 

Since it operates on the AT Protocol, it isn’t owned or controlled by a single company. This means no sudden policy changes, no random paywalls, and no top-down decisions affecting user experience overnight.

X has become increasingly unpredictable since its buyoff in 2022. 

The platform has rolled out frequent changes to verification, content policies, and monetization models. This makes it difficult for users to trust the platform long-term. On Bluesky, decisions are made in a more transparent way that ultimately benefits users the most.

2. You Own Your Data

On X, your data is locked into the platform, and there’s no way to move your followers or posts elsewhere. If you decide to leave, you lose everything. 

Bluesky changes that by letting you own your data and move it freely across different platforms if you ever want to switch.

This feature is a game-changer for social media users who are tired of being tied down to a single platform. 

Imagine being able to take your entire account—including posts, followers, and settings—and migrate it to another service without losing your online presence. That’s what Bluesky is working toward.

3. Custom Algorithms

Tired of seeing posts you don’t care about just because the algorithm pushes engagement? 

Bluesky lets you choose how your feed works instead of forcing you to rely on a hidden system that promotes viral content over relevance.

On X, content is prioritized based on what generates the most reactions—often leading to outrage, misinformation, or divisive topics being pushed to the top. Bluesky, in contrast, allows users to choose between different algorithms or even create their own, giving them full control over what they see.

4. Better Moderation Options

Bluesky gives users control over their own experience. Instead of relying on one central authority to decide what content is allowed, you can choose moderation tools that fit your needs. 

This avoids the inconsistent enforcement issues for which X has been criticized.

For example, if you want stricter content filters, you can apply them to your feed. If you prefer a more open experience, you can adjust your settings accordingly. This level of customization makes Bluesky a far more adaptable platform compared to X’s one-size-fits-all approach to moderation.

5. Fewer Bots and Spam

Bots and spam have become a huge problem on X, and despite various promises, the problem hasn’t gone away. Bluesky’s verification system and domain-based usernames make it much harder for bots to flood the platform.

On X, fake accounts are still rampant, even with paid verification. 

On Bluesky, users can link their identity to a domain name (e.g., @yourname.yoursite.com), making it easier to spot real users and filter out spam.

6. No Paywalls for Essential Features

X has been locking key features behind a paywall, from TweetDeck (now X Pro) to even basic account verification. On Bluesky, you get full access to all core features for free without having to subscribe to a premium plan.

This is a huge advantage for users who don’t want to pay just to access features that were once free. Bluesky’s model ensures that social media remains accessible to everyone, not just those willing to pay.

7. Pre-Built Niche Communities

Bluesky makes it easy to connect with people in your industry or interests with Starter Packs—pre-built lists that help you follow relevant users instantly. 

This makes networking and discovering content way smoother compared to X.

If you’re a journalist, for example, you can instantly follow other journalists in your field without having to manually search for them. This makes onboarding and engagement on Bluesky much easier than on X.

8. Faster Growth and Engagement

X’s growth has slowed, and engagement is dropping. In contrast, Bluesky is rapidly expanding, adding 1 million new users in a single day at one point. 

The community is active and growing, making it a great time to join.

More users means more conversations, better networking, and a livelier social experience overall. If you’re looking for an alternative to X that isn’t fading into irrelevance, Bluesky is a strong contender.

9. A More Ethical Business Model

Bluesky isn’t designed to maximize profits at the expense of its users. 

As a Benefit Corporation, it’s legally committed to prioritizing open conversation over monetization, unlike X, which now charges for almost everything.

This means that Bluesky’s focus is on user experience and long-term sustainability rather than squeezing every possible dollar out of its audience.

10. Open Development and Innovation

Since Bluesky’s technology is open-source, developers worldwide can improve the platform and build tools that benefit users. 

X, on the other hand, has restricted API access, limiting third-party tools and innovation.

By keeping its development open, Bluesky encourages constant improvements and allows users to directly benefit from community-driven innovation.

How to Sign Up on Bluesky

Okay, you are ready to make the switch but need a hand with the sign-up procedure. Here’s a simple guide on how to get started with Bluesky in 2025:

• Go to the Bluesky official website here. You will see the following screen welcome you (Desktop/web version).

• Click on the Create Account button in the top left corner, as seen above.
• Then, in this, enter the information you are asked:

• Select your username and proceed to the final step, which is completing a human challenge.

• Finally, once you complete the challenge, you are on Bluesky.

Final Thoughts

If you’re feeling frustrated with X’s changes and want a social media platform that puts users first, Bluesky is a great alternative. It gives you more control over your experience, ensures data ownership, and eliminates the corporate-driven unpredictability of X. 

This article gives you all the information about why switching to Bluesky might be a great idea and how to actually do it.